The American Medical Association (AMA) has introduced new principles for the development, deployment, and use of augmented intelligence (AI) in healthcare.

These principles aim to establish a consistent governance structure for advancements in healthcare technology. The AMA emphasizes the importance of ethical, equitable, responsible, and transparent AI implementation. Key concepts in the principles include advocating for comprehensive policies to mitigate risks to patients and physicians, promoting transparency in AI use, calling for appropriate disclosure and documentation, addressing generative AI risks, prioritizing privacy and security measures, mitigating bias in AI algorithms, and advocating for limited physician liability in AI-enabled technologies. The AMA also addresses the use of AI by payors, urging regulatory oversight to prevent reduced access to care or systematic withholding of care. The organization commits to prioritizing a regulatory framework that ensures safe, high-quality, unbiased, and clinically validated AI products in the evolving healthcare landscape.